Social Media, Websites, Blogs: You Have to Know Why!
I get a lot of requests for help in getting started with or expanding work with numerous marketing tools like social media, websites, and email newsletters.
I always start with one question that often stops the conversation. The question is "Why?"
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I Know a Guy: Reputation in a Digital World
I know a guy who runs his own business. He doesn't spend a dime in advertising. He doesn't have a website, social media account, or email list. I hate to break it to you but, you are not likely that “guy.”
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